Who we are

This website is operated by School Explained Limited, 6 St George’s Circus, London SE1 6FE (“School Explained”). References to the “Company”, “we”, “us”, “our” and “ours” in this privacy policy means School Explained. The terms “you”, “your” and “yours” when used in this privacy policy mean any user of this website. If you have any queries about your privacy whilst using our site, you may write to us at the address above or email us at hello@schoolexplained.co.uk.

Purpose of this privacy policy

We are committed to the privacy and confidentiality of information provided by you to us. This privacy policy describes our current policies and practices with regard to any personal information collected by us from you directly and/or through the website.

Personal information means any information which identifies you, and may include information such as your name, email address, telephone number and position.

Notification of changes to privacy policy

We are continually improving our methods of communication and adding new functionality and features to this website and to our existing services. Because of these ongoing changes, changes in the law and the changing nature of technology, our data protection practices will change from time to time. If and when our data protection practices change, we will update this privacy policy to describe our new practices. We encourage you to check this page regularly.

Our use of your personal information

We will only use your personal information to fulfil your requests for information or to provide you with news and events that we think may be of interest to you. We do not store financial details nor do we share customer details with any 3rd parties.

When we ask you for personal information it may include the following purposes:

Children’s privacy

We recognise the need to provide further privacy protections with respect to personal information we may collect about children on our site. We limit our collection of personal information about children to no more than is reasonably necessary to provide information tailored to you as their parent, guardian, carer or teacher, specifically information regarding your child’s age and sex.

We remind users that the public forum and webinar areas can be accessed by all subscribers to our website. We therefore ask you not to post information to our website that could be used to identify you or your child.

We give parents access or the ability to request access to personal information we have collected about their children and the ability to request that the personal information be changed or deleted.


If you no longer wish to receive emails from us and want to be removed from our electronic mailing list, please email us at the address given in section 1 with “Email Unsubscribe” in the subject heading.

You may also wish to write to us at the address given in section 1 above.

If you choose to unsubscribe from our mailing lists, we will hold your contact details on file marked so that we do not contact you again. This is so that we do not contact you if your details are subsequently provided to us by a third party.

Anonymous data collected through this website

In addition to the information we collect as described above, we use technology to collect anonymous information about the use of our website. We may use data from Google’s Interest-based advertising or 3rd-party audience data (such as age, gender and interests) with Google Analytics. For example, our web server automatically logs which pages of our website our visitors view, their IP addresses and which web browsers they use. This technology does not personally identify you – it simply enables us to compile statistics about our visitors and their use of our website. to help us provide you with relevant content.

Our website contains hyperlinks to other pages on our website. We may use technology to track how often these links are used and which pages on our website our visitors choose to view. Again this technology does not identify you personally – it simply enables us to compile statistics about the use of these hyperlinks.

Cookies and similar technologies

In order to collect the anonymous data described in the preceding paragraph, we may use cookie technology on our website.

A cookie is a small piece of information which is sent to your browser and stored on your computer’s hard drive, mobile phone or other device. Cookies do not damage your computer.

You can set your browser to notify you when you receive a cookie. This enables you to decide if you want to accept it or not. However, some of the services and features offered through our website may not function properly if your cookies are disabled.

We use two types of cookies on our website:

Strictly necessary cookies

These cookies are essential in order to enable you to move around the website and use its features. Without these cookies, services you have asked for cannot be provided. They are deleted when you close the browser.

Performance cookies (e.g. Google Analytics)

These cookies collect information in an anonymous form about how visitors use our website. They allow us to recognise and count the number of visitors and to see how visitors move around the site when they are using it. This helps us to continually improve the site.

We may also use your IP address to help diagnose problems with our server, to administer our website and to improve the service we offer to you. An IP address is a numeric code that identifies your computer on a network, or in this case, the internet. Your IP address might also be used to gather broad demographic information.

We may perform IP lookups to determine which domain you are coming from (i.e. aol.com, yourcompany.com) to more accurately gauge our users’ demographics.

Information from these types of cookies and technologies or about website usage is not combined with information about you from any other source. None of the cookies or technologies that we use will personally identify you.


To comply with current legislation, we need to ask for your consent to set the performance cookies described above. When you arrive on our website a banner appears asking for your consent to place performance cookies on your device. By continuing to use our website or by clicking ‘OK’, we assume that you consent to cookies being placed on your device. If you do not agree please leave our website immediately. Once your consent has been provided, this message will not appear again when you revisit. If you, or another user of your computer, wish to withdraw your consent at any time, you can do so by altering your browser settings.

Disclosure of your personal information

We do not share, sell or distribute your personal information with unrelated third parties, except as otherwise provided for in this privacy policy and under these limited circumstances: We will keep your contact details on our database and may, from time to time, email or post you information to make you aware of our other similar products and services which may be of interest to you. If you do not wish to receive emails or post from us for these purposes, please let us know by following the “unsubscribe” procedure set out above. We may share, transfer or disclose the information in our databases and server logs to comply with any legal requirements, or in the event of our flotation on a stock exchange, sale, merger, reorganisation, dissolution, disposal of all or part of our assets or similar event. We will inform you of any such transfer or disclosure if required by law. Where you have consented, we may share your personal information with other companies whose products and services may be of interest to you.

Data access and corrections

Upon receipt of your written request and enough information to permit us to identify your personal information, we will disclose to you the personal information we hold about you. We will also correct, amend or delete any personal information that you tell us is inaccurate and notify any third party recipients of the necessary changes. You may update any information you have given to us by contacting us at our registered address or the email address in section 1 above. Requests to delete personal information are subject to any applicable legal and ethical reporting or document retention obligations imposed on us.

Links to other websites

Our website may contain hyperlinks to websites that are not operated by us. Such links do not imply endorsement or agreement, and we are not responsible for the content of any external site. We urge you to review any privacy policy posted on any site you visit before using the site or providing any personal information about yourself.

‘Community’ area of the website

Our website has a public area (Community) which you may chose to participate in. Posts to Community are public and may be viewed by other members as well as on the internet. You may set up a Community profile if you wish. We urge you to refrain from posting any personal information or attempting to contact other members. Posts to Community are not moderated, and your use of this area indicates your acceptance of this and agreement that the views expressed by other users are not those of School Explained. Any offensive or spam posts should be reported to hello@schoolexplained.co.uk so we can investigate them. For the benefit of all members we urge you to keep your posts relevant, respectful and on-topic. Community is a forum to post questions and seek expert advice, not a soapbox. If a member is found to be making abusive or inappropriate posts their account will be terminated immediately.

Transfer of data abroad

If you are visiting this website from a country other than the country in which our servers are located (currently United Kingdom), the various communications will necessarily result in the transfer of information across international boundaries. By visiting this website and communicating electronically with us, you consent to the processing and transfer of your personal information as set out in this privacy policy.